True Blood - Intro

by R27 CREATIVELAB on Monday, 14 June 2010

Once again with the new series of TB, I have to let you know that I'm the guy who at the end of the title sequence of Se7en let out a little hushed "YES" amongst the dark cinema audience. I got my moneys worth then, the rest of the movie was a bonus. Until of course when the end credits surprised me again when the credits rolled down the screen with the worn/distressed graphical elements. See below....

Which brings me to the intro sequence of True Blood it's in my eyes "absolutely splendid" capturing the feel, lifestyle and attitudes of the characters/community in the show perfectly. It even makes you feel slightly uneasy but luckily the very dark humour in the show hits the spot....

The song is by Jace Everett and is titled "Bad Things". The True Blood version is a little different from the original, slightly countryesque by hey what I know about country music wouldn't fill a tweet even if you worked on it 9 to 5

Lyrics to True Blood
"When you came in, the air went out
And every shadow, filled up with doubt
I don't know who you think you are
But before the night is through
I wanna do bad things with you.

I'm the kind who sit up in his room
Heart-sick and eyes filled up with blue
I don't know what you've done to me
But I know this much is true:
I wanna do bad things with you. Okay."

So here goes and dont' forget to check out the making of the sequence....

TRUE BLOOD from Tiago Ribeiro on Vimeo.


The making of the True Blood intro...

CL Feature: DK's True Blood - The Making Of from Creative League Team on Vimeo.

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Se7en - Intro



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2 comments

Ey! which is the name of True Blood character typography? Thnk you.
Great!!

by daniel on 28/08/2009, 21:54. #

Daniel - I hope this helps...

Typography: “True” was inspired by the hand made lettering that you would find on a roadside in the rural south… specifically, crude makeshift signage. Since those sign-makers are “naive” in a way, their innate, unrefined style is sort of like a boiled-down essence of their culture - in the same was as a local dialect. I looked at a lot of post-Katrina signage as well. It had a sense of urgency and honesty that made it compelling.. but the element of simultaneous anger and fear is what made it feel especially connected to the story of True Blood.

I made the type by hand, with simple tools, and scanned them in to create the True family of fonts.. 8 in all. I ended up using “True Gothic” and “True Blade” for the show, both of which have 2 weights and alternate characters for each letter… helping it to retain the nuanced variations and flaws that make vernacular typography so beautiful.

Ryan Gagnier developed a great treatment for the final logo reveal - a sort of pulsing, skin-peeling, visceral experience.. He approached it with the same kind of crude, DIY attitude - so I think it compliments the type and the imagery very well. - Camm Rowland, Type Designer

SOURCE: http://truebloodnet.com/behind-the-scenes-the-making-of-true-blood/

by R27 CREATIVELAB on 01/09/2009, 08:33. #

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Thanks for taking the time to leave a comment. Best Regards Rajesh