Statement of Beliefs #7

by R27 CREATIVELAB on Wednesday, 23 November 2011


#7 – We know our clients aren't always right, but neither are we.

Agencies in the branding world are notorious for an intolerance to negative client feedback, and some for good reason. We hear some interesting responses in dealing with such subjective material. Industry spoofs have even been popularized like the "Make the Logo Bigger" song and "Make the Logo Bigger Cream" infomercial. These are indeed pretty hilarious.

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Thanks for taking the time to leave a comment. Best Regards Rajesh