Agency Grey Amsterdam launches its campaign for breast cancer awareness in Pink Ribbon magazine with a set of print ads. Images shot by photographer Rankin. The ads portray each of a woman's "girls" as friends that should never be parted. Each image features a shot of a woman's bare breasts, upon which a celebratory poem is written in a hand written type.
Credits:
Client: Pink Ribbon
Copywriter: Pieter van den Heuval
Art Director: Pieter van den Heuval, Ecco Vos
Designer: Phoebe Dawson
Strategy Director: Martijn Benschop
Account Team: Silvia Lenberger, Eva Cortenbach
Art Buyer: Anita Hammer
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