Time Warner logo

by R27 CREATIVELAB on Monday, 6 June 2011


“When Time Inc. and Warner Communications announced their merger, the new company lacked a trademark. Warner was primarily concerned with entertainment, Time with journalism. So their common denominator needed to be much broader: looking and listening, reading and hearing, receiving and sending. The new logo was a pictograph combination of an eye and ear, the essence of communication.”
— Quoted from Decoding Design and the C&G Partners website.

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Thanks for taking the time to leave a comment. Best Regards Rajesh