WWF logo sketches

by R27 CREATIVELAB on Wednesday, 8 June 2011


"The inspiration came from Chi-Chi: a giant panda that had arrived at the London Zoo in the year 1961, when WWF was being created.

Aware of the need for a strong, recognisable symbol that would overcome all language barriers....."

Read more at link above

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Thanks for taking the time to leave a comment. Best Regards Rajesh