Directed & Edited By: Matt Barnett
Director of Photography: Konrad Czystowski
Art Director & Second Camera: Tatjana Green
A little over a year ago we started branding our good friend Konrad as the newly minted FreshSox. One of the final elements of his brand to get produced was his business card. During the design process, we knew we wanted to go the letterpress route. The tactile quality, vibrant colours and overall aesthetic has always appealed to us. We recently met Nicholas Kennedy at Trip Print Press (tripprintpress.ca)here in Toronto. We were so wowed with his work and amazing shop from day one, we found each subsequent visit was getting longer and longer. It's the kind of place you don't want to leave. It was a perfect storm of opportunity to record both the process of this new brand coming to life and the inner workings of a truly amazing letterpress shop.
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